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Blue Ocean Strategy By Renée Mauborgne and W.Chan Kim

Blue Ocean Strategy By Renée Mauborgne and W.Chan Kim

Regular price Rs.800.00 PKR
Regular price Rs.2,500.00 PKR Sale price Rs.800.00 PKR
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Blue Ocean Strategy is a revolutionary piece of writing based on the idea that there is always a blue ocean around the traditional industry and business markets. The main concept presented is that you don't have to match or beat your competitors, as there are always other industries waiting to be conquered.
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